NDTV Lumière will be the first movement of its kind in India that aims to meet the long-existing need of film enthusiasts. It will provide access to top quality cinema from across the world, premiering the best of world cinema in Indian theatres immediately following their worldwide release. The movies from NDTV Lumière will also be made available across multiple platforms such as home video, a 24 hour TV Channel, pay-per-view across DTH platforms and internet downloads. Furthering the cause of world cinema, NDTV Lumière will organize a host of events and promotions such as lectures by well known experts from the world of cinema, workshops for film students, and opportunities to interact one on one with the directors and cast of these films – offering audiences insight and a context to the film, over and above the joy of a unique viewing experience.
The films from NDTV Lumière will span across genres from drama, animation and comedy to horror, thrillers and political dramas. These films include popular, critically acclaimed films from across the world and also the finest award-winning international cinema from Cannes, Berlin, Sundance, Toronto, Pusan, Locarno, Venice Film Festival and other international film festivals. At NDTV Lumière, the endeavour is to create awareness of current global trends in an industry that is constantly evolving with the continuous influx of new talent, and to offer audiences a wider variety of films to choose from.
This is the first time world cinema will be brought to India on such a grand scale. New age masters such as Fatih Akin, Aki Kaurismäki, Elia Suleiman, Pedro Almodóvar, Emir Kusturica, Wong-Kar Wai and Abbas Kiarostami amongst others will be complemented by legendary veterans such as Fellini, Truffaut, Bergman, Louis Malle, Antonioni and Chabrol, offering a collection of films that showcases the best talent from around the world.
Alliance Lumière Pvt. Ltd. will be a joint venture of NDTV Imagine, Mr. Manmohan Shetty and Mr. Sunil Doshi which will distribute its content under the brand name NDTV Lumière.
NDTV Lumière derives its name from the Lumière brothers who brought Cinema to India from France on 7th July 1896, when six silent film strips, made by the Lumière brothers were shown in Mumbai’s Watson hotel. It is only fitting that more than a hundred years later, the movement that is bringing a new wave of cinema back into the country should be called NDTV Lumière.